The Event Management Logistics course is a self-led, four-module course all about how to execute, market and sell an event management service.
Here’s a brief overview of what you’ll find in the modules:
A Step-By-Step Course For Wedding Planners Looking To Level Up "Month-Of" Coordination
Whether you call it day-of wedding coordination, month-of wedding coordination, wedding day management, or event management (that’s what we call it), there’s no denying that this planning service can be a game changer for your business.
We’ve designed this course as a tell-all, covering both how to handle event management logistics (timelines, vendor communications, anxious moms, teary-eyed brides) and how to sell this service.
It’s basically a two-for-one course on both how to work in your business doing the event management tasks, plus how to work on your business selling the dang thing.
Already Signed Up?
Is this course right for me?
This course is perfect for anyone who wants to truly master the event management offering, but especially wedding planners who:
Are just starting out and need to learn the ropes of how to pull off a wedding, as well as some business basics.
Want to add event management to their existing wedding packages, but aren’t sure how.
Are adding to their team and need a streamlined way to train new planners or interns
Module 1
The Basics
- What to Call Your Package
- Your Role
- Upgrade Offerings + Time Commitment
Module 2
Client & Vendor Relations
- The Client Experience
- Importance of Vendor Relationships
- Wedding Day Procedures & Professionalism
- How to Handle Difficult Vendor + Client Situations
Module 3
The Wedding Week
- Final Wedding Week
- The Ceremony Rehearsal
- The Wedding Day
- Handling Difficult Situations
- Post Event Tasks
Module 4
All About Pricing
- Determining Your Rate
- Market Analysis
- What’s Included
Investing into yourself through this course will allow you to:
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Reach more venues and vendors than ever before (and grow your referral network as a result)
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Fill up empty spots on your calendar with extra work and extra revenue
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Train new planners as you add them to your team
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Surprise and delight your couples with how much you overdeliver above expectations
Bonus Material Included:
Access to Templates and Documents to Accelerate
Your Client and Vendor Experience
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Timeline, Ceremony, and Social Media Questionnaire Sample Questions
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Client and Vendor Email Templates
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Extensive List of Questions to Ask Vendors
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Ceremony Rehearsal Step-by-Step Guide
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Wedding Day Emergency Kit List
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Package and Pricing Breakdown and Worksheet
This course is brought to you by:
Megan Gillikin (Wedding Planner at A Southern Soiree + Business Coach at The Planner’s Vault)
& Gina Johnston (Chief Operating Officer + Lead Planner at A Southern Soiree)
Hey there! We’re Megan and Gina, and between the two of us, we’ve got a combined 25+ years of experience in the event industry and our company with over 400+ weddings under our belt together.
We’ve been working together for over a decade building a highly successful and profitable planning business recognized as one of the top planning companies on the East Coast. Of course, along the way, we’ve made all the mistakes and had to learn from each one the hard way. Just like you may have experience in your own business, we’ve been down the road of booking the wrong client, not charging enough for our services, and finding ourselves having to navigate sticky situations with unprofessional vendors.
The goal with this course is to help you level up your planning business offerings with less stress and less overwhelm. The goal is also to help you sell and book this service offering at a fair rate that allows you to build a profitable business for yourself (and your team if you have one!).
You’ll hear from both of us in the course and we;ll be guiding you through all the tips and tricks to make your life easier when it comes to selling this packages and and then delivering on it in a way that is going to have your clients shouting about how much the love you from the rooftops (hellooooo referrals!).
Ready to dive in? Let’s do this!
Frequently Asked Questions
What is event management & how can it benefit my business?
Also known as day-of wedding coordination or month-of wedding coordination, event management is a partial-planning wedding planning service that typically occurs when a couple plans their wedding themselves and hires a professional wedding planner to bring their plans tol life on wedding day.
As a wedding planner, this is an amazing service to add to your offerings because it helps grow your bottom line, your referral network of vendors, and your skillset executing weddings. Event management is kinda like a crash course in “how to be a wedding planner.
How much does the course cost?
The course is $197 for lifetime access, and includes four modules spanning how to perform event management, and how to sell it. The course is mostly led via video, but will also include written guides and worksheets.
Can I share the course with others?
Once you purchase the course you’ll have access for life. We encourage you to go back and watch it again if you ever feel like you need a refresher, and especially if you add a new person or two to your team. That said, please do not share the content outside of your business, as this is a violation of the terms of use.
Who can benefit from this course the most?
We designed this course for wedding planners who are just starting out and need a crash course in producing a wedding day, for experienced full-service wedding planners who are adding event management to their services for the first time, and for planners who are looking for a streamlined way to onboard new planners to their teams.
Is there a money-back guarantee?
So, while we won’t be offering a money back guarantee in the future if you enroll in the Event Management Logistics Course and find that afterr 7 days of diving in you think it’s not right for you, you can email us asking for a refund and we’ll happily give it to you. You’ve gotta really try though, ok? Meaning we’ll expect to see that you actually watched the videos and did the worksheets. :)